Web design in Chester,
without the agency runaround.
NeonPyro builds websites, custom software, automation and AI for Chester businesses from our studio in Moore, half an hour up the M56. Every price is published on this site, every quote is fixed in writing, and you own everything we make.
Real prices, not "call for a quote".
Ask three Chester agencies what a website costs and you'll get three meetings and still no number. We'd rather you knew before you ring: these are the prices our clients pay, published because we've got nothing to hide behind a sales call.
A sharp one-pager or small site for a Chester business that needs to start converting visitors this quarter, not next year.
The full site: up to twelve pages with a blog or news section and proper enquiry, quote or booking forms. The one most clients choose.
An online shop for up to fifty products — payments, shipping and stock emails set up, and training so your team can run it without us.
Automation starts at £950, practical AI at £3,450, and care plans from £49 a month — the full breakdown is on the pricing page. All prices exclude VAT.
Built for how this city trades.
Chester runs on independents: the shops and cafés on the Rows, the hotels and restaurants living off the racecourse and the walls, and the professional firms in the business parks out towards the motorway. Each loses money the same way — bookings handed to third-party platforms and their fees, enquiries answered late, admin done twice.
A direct-booking website that actually ranks for Chester searches is usually the highest-leverage fix. Not a prettier brochure — a site that turns "near me" searches into phone calls and confirmed bookings.
Hospitality and retail here also live with sharp seasonality — race days, Christmas markets, summer tourists. We build sites and automations that cope with the spikes: enquiry forms that route themselves, booking systems that don't need babysitting, stock and order emails that send themselves.
And because we're thirty minutes away, we can come and see the operation in person before quoting — which is how the quote stays fixed, instead of growing once the work starts.
A new studio, not a new team.
We won't show you a page of Chester client logos — NeonPyro is new, and pretending otherwise is exactly the agency behaviour we left to get away from. What isn't new is the team: 50+ years of combined experience building websites and software inside global agencies and professional services firms.
Instead of logos, judge us on the working method: published prices, a written fixed quote, a live preview link from day one, and weekly demos while we build. Ask and we'll walk you through current projects — and put you in touch with the people we're building for right now.
What we can build for you.
Websites
Built to rank on Google, load fast on a phone on the Rows, and stay easy for you to update.
Custom software
Booking systems, quoting tools and internal dashboards shaped around how your business actually works.
Automation
Enquiries routed, follow-ups sent, systems synced — the admin that eats evenings, gone.
AI
Answering the same forty customer questions from your own material, with a human always able to step in.
What Chester businesses ask us.
Are you actually near Chester?
Yes — our studio is in Moore, just off the M56, so the city centre is about half an hour door to door. Kickoff meetings and site visits in Chester are easy; the rest of the project runs on a weekly call and a shared demo link.
What does a Chester website cost?
The same as everywhere else we work: £1,950 for a Launch site, £3,950 for Growth, £5,950 for an online shop, all fixed in writing before we start. The price doesn't change because of your postcode.
Can you take bookings or sell products through the site?
Both. Booking and quote forms come with the Growth package; full online shops with payments, shipping and stock emails are the Commerce build. We'll recommend the smallest one that does the job.
Do you write the words?
We shape the copy with you — you know your customers, we know what makes a page convert. Most clients are surprised how painless it is; nobody expects you to arrive with finished text.
What happens after launch?
Thirty to ninety days of fixes are included depending on the package, and care plans start at £49 a month. Everything — domain, hosting, code — is in your name, so you're never locked in.
Fifteen minutes to find out.
Ring us, email, or send the form — a senior person replies, usually the same day. A free 15-minute call is enough to say whether we can help and roughly what it costs; two working days later the fixed quote is in your inbox.
Let's see if we're a fit.
Tell us what you're trying to build. We'll give you an honest answer and a fixed price — or tell you straight if someone else would serve you better.